DM02

Customer Acquisition & Omni-Channel Campaigns

Equips learners to attract and acquire new customers across digital channels
  • 4 videos

    Animation
  • 4 modules

    Learning courses
  • 4 Topics

    Learning courses
    • 4 Quiz

      Course assessment
    What you are going to learn

    It covers performance marketing (SEO, SEM, social media, app marketing) and optimizing top-of-funnel metrics.

    Participants will learn to design and execute omnichannel campaigns – from crafting content that raises awareness to running targeted ads – while using analytics to optimize spend.

    You will learn:

    • Design an omni-channel acquisition strategy
    • Utilize digital advertising platforms
    • Optimize campaigns using analytics
    • Apply App Store Optimization
    • Ensure brand safety and ethical advertising